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Attract Wealth to Your Business: Manifest Abundance with These 28 Rules – Regardless of Your Business Size!

Big companies know these rules, and that’s how they become billion-dollar giants. Now, these secrets can work for any business, big or small. Learn smart ways to manage your money and grow your business. With these rules, you’ll see money flowing into your business, helping you reach new levels of success!”

1: Law of Money

MORE ATTENTION = MORE $

There is a reason why Youtubers / media companies produce crazy headlines and click-bait titles because it gets YOUR ATTENTION.

There are many ways to get attention. You should make a list of all the ways you can get attention on your product / service / yourself.

1 common way is to create drama. Fake fights and arguments get a lot of attention. Rappers are always creating fake drama.
Every time you see someone do something controversial or crazy online it’s because they want views. It really is that simple.

Views = money
Attention = money

If nobody is seeing your product or service then how is anyone going to buy it? You are never going to get rich if only a few people know about your business. You don’t need to be famous but you need people talking about your product.

Don’t be afraid of criticism or judgement. The biggest players in their industries have got the most hate. It comes with the territory.
You will only be judged by those doing less than you. You guys are reading this because you want more money so be prepared for what comes with it. Especially if you want to make money when you are young you will GET HATE.

On social media there are millions of people you are
competing with for the same customers. You are all fighting for the same attention. It is WAR for attention. You have to be creative and think outside the box on ways to get attention. If you are getting no attention then you got to get crazy and start being controversial.

If you are getting no attention then you got to get crazy and start being controversial. Most people never start a business because they think that they need the best product in the world, this isn’t true. What you need is a lot of eyeballs. You can have a 7/10 product and make millions of dollars if enough people are seeing it. Obviously make the product as good as possible but
ultimately, it’s about the eyeballs and marketing. You will also be approached by brands to promote their products when you have a large following. Why do you think
meme pages just post content all day? Because attention will always lead to money.

#2: Law of Money

C L A S S I C S K I L L S

If you feel lost and don’t know where to start then it’s never a bad idea to work on some key skills.
Some of the most important skills you can learn:
– Sales
– Copywriting
– Marketing
– Good people skills / networking
– Creating content + being sharp with social media

It’s easy to make money if you are competent in these areas. Too many people daydream about millions when they haven’t made a dollar for themselves. Be patient and study the game. In business you are either selling your own product or someone else’s’ product. So learning how to sell is very useful. If you are working a job and you are good at sales it’s pretty easy to negotiate a pay raise for yourself. It’s what I did.

Copywriting and marketing go together. This is just the ability to influence people into looking at your product.
The better you are at this, the more persuasive you will be and more sales you will make. Arguably marketing is more important than sales.

Don’t overcomplicate the beginning of your business career. you just need to get the ball rolling. you aren’t going to go from $0 to $5 million a month over night.
You got to keep building the foundation.

#3: Law of Money

MONEY  HUNGRY BROTHERS / DUMP  LOSER  FRIENDS

If you are serious about building an empire then you have to get rid of the negative people around you. They will drag you down. Get rid of them. I know so many people with a lot of potential but they hang around the wrong crowd and have a nagging gf who slows them down.

Make a decision. Do you want to build an empire or hang
around morons? You need to focus. Getting rich isn’t that easy. Especially if you’re hanging around time wasters.
“You’re acting different now that you’ve got money”
“Why do you think you’re better than everyone”
These kinds of comments are going to slow you down. You don’t need that shit in your life.

When you are progressing in your life others around you feel envious because you highlight their stagnation. You make them feel about themselves and they end up resenting you.
With social media there is 0 excuses not to have friends who think like you. It doesn’t matter where the fuck you live. If you have an internet connection you have access to anyone on the planet.

Find a network or tribe of guys who you can do business with. I have my own private network called NEW MONEY. DM me if you have any questions about it.
It’s important to have like-minded friends because they can keep you up to date with important information you might have missed. I have made tens of thousands of dollars just from a couple of friends telling me to invest in certain crypto projects.

It doesn’t matter what you are trying to achieve it helps when you have people around you who want the same goal. If you all want the same thing and all talk about the same thing. Eventually you are going to all get it.

#4. P A S S I O N A T E A B O U T
P R O F I T  N O T
A N Y T H I N G  E L S E

Be passionate about MONEY and living the life of your dreams.
HOW you achieve this doesn’t matter that much.
Do you really give a fuck if you make millions selling water bottles or lightbulbs?
NO.
As long as you have millions of dollars and your family is being provided for – WHO GIVES A FUCK.
Your wife isn’t going to care if you fulfil your passions or not. Who says you need to be happy in business?
Nobody.
Most arguments in families happen over bills. So if you want a good family life then you need to take care of the money. I see way too many guys worrying about finding their passion.

Don’t be this guy. Because you can get to your deathbed and still not have found your passion.
Get the bag first and once you have financial freedom then you can worry about what you “like” doing. Stop focusing on happiness and feelings. This is a lie being spread through society that you need to enjoy what you are doing.

#5: Law of Money

$ D A I L Y

You must develop the BOSS mindset. Most people struggling to make money have the employee mindset.
The employee mindset is getting paid weekly or monthly.
The boss thinks about getting paid daily.
Do you think rich people get paid once a month?
NO.
They get paid when they want. All the time. You shouldn’t go to sleep until you have made money that day. Every day you are spending money. You are eating, living in a house which costs money for electricity etc.

All of us are consuming daily and therefore we are spending daily. But how many of us are producing daily?
If you are providing value to the world every single day then why are you not getting paid daily?

You don’t have a business until you are getting paid. Don’t
overcomplicate business. This law / chapter is primarily about how you shouldn’t overcomplicate business. Just get some money in your bank. That’s it.
If you are currently making money from something then work hard to scale it.

#6: Law of Money

S P E E D

Do everything you can as quick as possible. The quicker you do things, the more you can get done.
My favourite business lesson. Ever since I was a kid I
understood the importance of doing shit quickly. If you just adopt this 1 lesson you will go far in life. Because everything can be fixed / improved if you are working quickly.

Imagine you start a Podcast and it’s not getting any views but you quickly make changes. Then you’re going to get feedback and figure out what’s wrong.
Imagine 1 video a day = 30 data reference points by the end of the month.

If you make 1 video a week then you only have 4 videos to
analyse by the end of the month.
You only have X years on this planet. The quicker you work the more you will get done. It isn’t rocket science.
1 of the things I say to myself all the time is “Do more, think less”.

DO MORE and then analyse the consequences later.
Nobody figures it out on the 1st go.
Just start and then you will know what changes to make as you go along. This applies to any business you want to begin. I see way too many people wanting to figure out their whole life plan.
Fuck that.
Get the ball rolling. Begin.
Those who move slowly think that making mistakes is a deadly sin. It’s not. Moving slowly and never trying is a deadly sin. It doesn’t matter how many times you fail in life you just got to hit it big 1 time and you are a “success”

Who do you think will be more successful?
Person A: who’s working 8 hours a day and immediately
implements an idea he has
OR
Person B: works 1 hour a day and thinks for months before he starts something
THE ANSWER IS OBVIOUS. SO WHY ARE YOU WAITING SO MUCH?

Think of all the “mistakes” you have made in your life and now ask yourself if you moved quicker after the mistake and before it how much better the situation would have been. Guys lose their gf and then spend 2 months “depressed” and not achieving shit. Imagine how much more you would get done if you were always moving forwards.

#7: Law of Money

A P P E A R A N C E   M A T T E R S

1 of the quickest ways to start making more money is to work on your appearance. It’s easy to forget this sometimes because we are all so focused on making money.
When I was working door to door sales I noticed a huge increase in sales when I changed my outfit. You will be surprised at just how much of a difference it makes to change your shoes and shirt. People judge you on small details. It all makes a difference.

1st impressions count. As soon as someone opened up the door and saw me – they probably had a very good idea of who I was in their mind. And within the first 1 second, they probably knew if they should take me serious or not. This is the reality of the world. It might sound shallow but it is what it is.

But don’t forget to go to the gym, dress nice and eat well.
People treat you better when you are better looking and you get given more opportunities.
We cannot change our genes but we can do everything in our power to maximise what we have been given.
Looking better makes you FEEL better. Your confidence will draw people to you.
They will take you more seriously when you are talking about your product.

The website, emails you produce, tweets you write, YouTube videos, your physique. It’s all judged. The more effort you put into making these things look good, the easier your life will be and you will make more money.
Being better looking boosts people’s perceptions of us. Makes them think we are more competent, likeable, attractive and trustworthy. Might be the complete opposite but it doesn’t matter.

Perception = reality

#8: Law of Money

Hire Family & Friends

Don’t get obsessed over having staff and having a big “team” of people around you. This is often an excuse for not wanting to do a lot of work. 1 guy can do a lot with a phone and laptop. The more people you are relying on, the more chance of something bad happening. It’s harder to manage 10 people than 3 people.

If you have a close friend or family member who wants to
make money. WORK WITH THEM. You will go much further with someone you can trust.
Every business I have ever made money from came from
working with friends or a friend telling me about something. I got into my door to door sales job because a friend came home 1 day after a lecture and told me about it. Imagine I didn’t have this friend.
Also, it’s more enjoyable to build something with your friend because you get to enjoy the spoils of war together. Also, it’s better to pay one of your close ones than a random stranger. If you need a website done and 1 of your friend creates websites, pay him instead of a random dude off the internet.

People say that hiring friends is a bad idea because it leads to arguments and you end up breaking the friendship. Listen to me bro if you lose your friend over an argument over business then they are a bad friend. You should both be mature enough to solve the issue properly

A lot of my best friends are the ones who I have made the most money with because we have climbed the ranks together. Also, easier to start difficult convos with real friends than random employees. You probably have spoken a lot about real issues and so this won’t be hard when you have a problem with the business
But don’t just hire a friend because you need someone to work for you. Make sure he wants to succeed, he’s got to be hungry.

#9: Law of Money

Customer Priority

You must look after your customers. They gave you their hard earned money and so you should make sure they’re happy.
Happy customers are likely to turn into repeat customers.
Business is all about repeat customers.
If you only sell to someone once then you aren’t going to have a very big business. Because there is only a certain number of humans on this planet who will want what you’re selling. If you look after your customers they might end up promoting your business. Happy customers go out their way to help you.

Because humans love reciprocating. If you do something for them they want to return the favour.
If your customers don’t have a good experience with you then they will go elsewhere. Often your competitors.
A lot of people view their customers as just people who
give them money. This isn’t a good approach. You should aim to build relationships with them. It will be beneficial for BOTH of you.
WIN-WIN.

If your customer is happy your business will last for a very long time and you will be profitable for years to come. You are not in business for quick money but forever money
I heard Gary Vee mention this the other day, he said a lot of these influencers are promoting these NFT scams and will make like $7M in 2 years but then their brand is tarnished forever. It’s not worth it.

#10: Law of Money

H O T E L R O O M
P R I N C I P L E

No matter how much money you make tomorrow or next week. It doesn’t make up for the fact that today you didn’t make anything. Whatever money you didn’t make today is gone forever. The reason why this is called the hotel room principle is because it’s the same theory with hotel rooms.

Whatever rooms the hotel doesn’t fill up overnight… are gone forever it doesn’t matter if they are fully booked every night for the next 5 years. They still missed out on that money by not filling up those rooms.
So this means you cannot afford to slack on any days otherwise you are losing out on your full potential.

#11: Law of Money

S O L V E
P R O B L E M S  F O R  $

In business you are being paid to fix someone else’s problems. Problems are stressful to deal with. So you are effectively being paid to deal with extra stress. This is part of the game. It’s why if you want to be a boss and make millions you got to handle all the stress.

Every time you feel stressed. Remind yourself that this is part of the game and that you are literally being PAID for this. The more stress you endure = the stronger you will become. Success is stressful. You can never escape stress. When you are poor there is stress and when you are rich there is stress. Choose what type of stress you want. As a man your life is going to be stressful. Accept it. You can never escape this.

The higher up you climb the more stress you will face. So if you are hoping one day the stress will disappear you are wrong.
The bigger the problems you solve = the more $ you make.

Want big money? Solve big problems.
The richest men in the world help the most people. Bezos, Gates, Zuckerberg.
I see a lot of people complaining that getting rich is hard / stressful.
Yes, of course. That’s why it’s so fun and enjoyable when you do because the majority of people are struggling. You wouldn’t want something if it was easy to achieve. You only want the Lamborghini because it’s rare.
Everything loses value when it’s common.
Donald Trump once said that business is a game and this is the way he allows himself to not get too stressed or
take it too seriously.

Remember guys – YOU are the ones choosing to do this. Nobody is forcing you to try and make a bunch of money. You signed up for this and so accept what comes with it.

#12: Law of Money

S P E N D  M O R E  $
T H A N  Y O U  A R E
U S E D  T O

You cannot save yourself rich and you shouldn’t even begin to try. It’s probably 1 of the biggest mistakes you can make. You are already BROKE. So what’s the point of saving your pennies? You need to figure out how to make the pounds. Does it make a difference if you have 3k or 14k in the bank? NO. Your lifestyle isn’t going to change. What you need to do is increase
your cashflow.
Big cashflow = great lifestyle

It doesn’t really matter how much $ you have saved in the bank. Imagine you went to the casino and won 100k. If you started living like a baller you would quickly run through that money. So this PROVES how money saved in the bank doesn’t matter.

What you need is CONSTANT NEW MONEY. You need fresh sums of cash coming into your bank. So my advice is even if you’re broke spend as much money as you can because you have nothing to lose Spend money on books, courses, travelling, meeting high  value people, a good gym membership, haircuts, healthy food, discord communities etc. Initially you will feel uncomfortable when you increase your spending but it’s the only way you will progress.
Also, you need to ask yourself – what’s the point of making money?
It’s to fucking enjoy your life.

Don’t be a tight nerd. It’s better to enjoy your life while you are grinding and building for a better future. Than to save every penny, be miserable and most likely never even get rich. I really want you to understand that you’re not going to get rich from saving money. It will never ever ever ever ever ever happen. Keep re-reading this sentence until it makes sense.

#13: Law of Money

MOMENTUM

Money makes money. Business becomes easier as you progress because you get good at whatever you’re doing, you have a good network and you can delegate a lot of tasks to other people. At the start it’s hard to get clients but then it gets easier as you get testimonials, referrals and you figure out what to do.

Also you will become more motivated to work hard when you start getting money. You will have more energy.
The beginning is 100% the hardest because you have no guarantee / proof that it’s going to work but you got to stick it out and trust it will pay off.

Everyone you are admiring right now went through the same process where they were unsure whether the work was going to pay off. It’s part of the game. A lot of people DM me asking how to stay motivated. I tell them they haven’t got a motivation issue. They have a results issue. If you’re not getting results then it’s easy to get discouraged. Persevere through it.

It’s the same thing with growing your social media pages.
The more followers you get the more followers you get
Newton’s 1st law of motion states that objects at rest tend to stay at rest, while objects in motion tend to stay in motion.
So the key is get shit moving.

#14: Law of Money

INCREASE YOUR PRICE WHEN YOU CAN

You are never going to get rich selling your product for as cheap as possible. Competing on price is foolish. Don’t be afraid to charge high prices if you genuinely believe in your product.
If you are giving people something that is helping them then you shouldn’t’ be afraid of constantly increasing the price. At the end of the day the WHOLE WORLD is doing it. Inflation is happening all the time. The price of everything is going up so you should also increase your prices.
As your reputation + social proof increases it allows you to increase your prices.

Imagine you’re a personal trainer and then go on the Joe Rogan podcast and talk about fitness + health for 2 hours. You can easily increase your prices because now you have credibility. It’s all about positioning.

That’s also the beautiful thing about working for yourself you can choose how much $ you get. I have a snapchat business where I give people promos and sell a mixture of things. But promos is my main thing. I charge really high
prices because I have a lot of views on my stories and I bring people a lot more money than they pay me.

People actually trust you more when you increase your prices. It might sound crazy buts its true. If you regularly increase your prices people think it’s got to be legit. This is because if you really believed in your product would you charge such a low price? NO.
Would you want Louis Vuitton if it was cheap? NO.
High price = valuable = scarcity

#15: Law of Money

S E L L  T H E
B E N E F I T , N O T
T H E  F E A T U R E S

People don’t buy things because of the technical features of your product. They purchase because of the BENEFITS they will receive. These are the points you need to stress in your marketing. The things they’re going to GAIN.
Nobody cares if your sports trainers are made from X materials.
They care that it will make them look cooler and girls will want to fuck them. People buy things to make them feel important, high status, cool and to solve their problems. They don’t give a fuck about the actual product. They care what it DOES FOR THEM.

When you focus on the benefits and not the features you can charge higher prices because the perceived value of your product is far higher.
Imagine you are trying to sell laptops. Do you think the average buyer cares if the laptop has X amount of data vs Y amount of data?
NO. They care about which laptop is quicker and more reliable. So in your marketing you will mainly talk about this. NOT the small details and exact numbers.

Also your product becomes more memorable when you talk about the benefits. People will associate your product with the thing you are focusing on. So they will remember your laptop as the really quick one and have more chance of buying. It also allows you to target specific audiences better. Imagine you are trying to sell a gaming laptop.

You will mainly focus on how this laptop is super quick which allows you to game on it for hours without any lag etc. Then all the gamers will see your laptop as the
best one. You must remember that you are competing with lots of other people in the market who are talking lots of rubbish about specific details, you need to just focus on the benefits and you will destroy everyone.

When I was selling boilers this is all I did. I would say that these boilers are BRAND NEW and so they will keep your house warm all year because they have 0% chance of fucking up. I wasn’t focusing on boiler specifications; nobody gives a fuck about them. They just care what your product does for them Nobody wants a faulty boiler because it takes a lot of effort to get fixed.

I suggest you guys make a list of all the benefits your product can give the customer and focus on this in your marketing. if you can’t make a list of the benefits the product gives then maybe it’s a not very good product. Because it should have a list of benefits even if the benefits are that it removes some type of pain.
Humans are quick to think “what’s in it for me?”.
So by focusing on the BENEFITS they quickly realise what they are gaining from listening to you and buying from you. If you list a bunch of features they distrust you and you seem ingenious.

Like why does it matter that product A has xyz. All that matters is that product A does XYZ for the customer.
When they sell expensive cars, watches.. they don’t focus on the features and fancy details They tell you that it will increase your status and make you more appealing to women.

#16: Law of Money

F I N D O U T  W H Y
Y O U R
C U S T O M E R S
H A V E   B O U G H T
F R O M  Y O U

If 1 customer bought from you for reason X then there is basically a
99.999% chance that other customers will buy from you for reason X.
So in your marketing you need to focus on X. This is why it’s very important to ask people who have bought from you WHY they bought from you.
It doesn’t matter what product you are selling. Ask people WHY they bought.
If you are selling MERCH. Ask them what part of the design they liked. If they bought because of the colour design or the overall message of the brand.
FIND OUT THE REASON so you can focus on that in your marketing.

If you don’t know the reason why people are purchasing then in your marketing you will have no idea what to focus on. Your current customers are going to be a good indication of your future customers. So by knowing their reasons for buying you KNOW EXACTLY who your target audience is. Every successful business owner will tell you that the most important thing you can know is who your target audience is.

Imagine if you were an only fans girl and the only people seeing your page were girls. It wouldn’t be ideal. You would be losing out on a lot of money.
Also you need to remember that you aren’t targeting everyone in business. So in your marketing DO NOT try and appeal to everyone. I have made this mistake in the past.

#17: Law of Money

M A K E P  E O P L E
F E E L   I M P O R T A N T
W H E N   T H E Y   B U Y
F R O M  Y O U

When someone purchases something from you, they should feel good about it. Nobody likes wasting money or spending it on something they are unsure about.
I have 8 Rolexes (at the time of writing) and have bought all of them from 1 jeweller in London. This is because every time I go they treat me very well and so they’ve got my loyalty. If they treated me shit the first time I would have probably just gone to their competitor. And they would have lost out on 7 more sales.

People buy things because of emotions NOT logic. It doesn’t matter if you’re 10% “better” than your competitors IF they make the customer FEEL 50% better. Emotions rule the world. As men we like to view everything under logic but this isn’t the reality of the world. As humans we are all more emotional than we realise and we make impulse decisions to purchase something. If someone feels good buying from you the 1st time they will return to you.
Everything we do is to FEEL good.

#18: Law of Money

R E P U T A T I O N  I S
S U P E R
I M P O R T A N T

Your reputation is very important and this point ties in with the social proof point.

If others talk good about you all the time then it’s going to be very easy to make money.

Never screw people over. It’s shitty behaviour and also it will cost you much more money in the long-term. Once someone finds out about your shitty business dealings then they won’t want to associate with you and even will bad mouth you which will cost you more money in the long term.

You can’t hide anything on the internet now a days.
Every time I have heard stories of someone fucking over their business partner it haunts them and they end up in a shitty situation. You will already have enough hate to deal with from the broke boys who are jealous of your success. You don’t need extra hate.

#19: Law of Money

L O Y A L T Y I S
N O . 1  T R A I T  I N
S T A F F / Y O U R
T E A M

Loyalty is more important than competence in business.
Treat your close team with respect and put them on if you have opportunities for them. They are going to make or break you.

Guys will literally ask their friends for discounts and then pay full price to a trillion-dollar company like Apple?
It’s good if your friends are making lots of $ :
1. More money in your close circle
2. Increased flexing power
3. they won’t ask you for shit
4. motivates you to push harder if you see your friends killing it.

#20: Law of Money

F I X  T H E
P R O B L E M
I M M E D I A T E L Y

Nothing in life will ever fix itself. If something isn’t working then find out what the problem is and then fix it ASAP.
problem with PayPal?
Fix it ASAP
Problem with a member of your staff?
Talk to them immediately and find out what the problem is Your emails aren’t getting opened?
Don’t wait for weeks and weeks. Change the headlines quickly Your website isn’t getting traffic?
Run some ads
TikTok videos getting 100 views?
Make different types of videos
It’s better to change SOMETHING and get a different result (better or worse) than to just wait and wait.

#21. A N A L Y S E
E V E R Y O N E Y O U
K N O W W H O I S
M A K I N G M O N E Y
A N D H O W

If you are making 5k a month and your friend is making 50k then ask them what are they doing that you’re not.
I am not telling you to get shiny object syndrome and jump on their business model but incorporate some of their tricks.
Also, I am not telling you to ask every single person you see making more $ than you too many questions. Be good at analysing without asking too much. Know when to ask questions and when to keep quiet.

Every good trait someone else has you can add to your arsenal. Maybe your friend is paying a copywriter to write his emails which is making a huge difference to his total revenue. Imagine you get 5% of your sales on emails and he makes 40%. There is a good chance you need to learn from him.

#22. O U T R E A C H

Just like how people cold call others and try to sell them something on the phone.
You can cold dm people and try to sell them shit but it helps with a good profile as we mentioned earlier. Expose yourself on as many platforms as possible Don’t just be on twitter, be on all of them. Certain customers love certain platforms and aren’t on certain platforms.

People associate platforms with you .
If you only post on TikTok and your product is something for old ppl it won’t work very well because a lot of old guys are on different platforms.
You are literally leaving TONS of money on the table if you are only on a couple platforms

Outreach also links well to the point below about networking If you want to network with people then you’re going to have to sometimes be the person to message someone first. Not just clients but business partners staff and shit. I’ve met a lot of great people through social media simply by sending a message to them and also I’ve met a lot of great people after getting a message from somebody else. If you believe in what you’re selling you shouldn’t be afraid of trying to sell your product.

Outreach isn’t just messaging a potential customer about your product. It’s also about messaging potential business partners/ employees/ friends.
You are far more likely to get a response when your profile shows you’re a somebody.
Getting live feedback from people is super important and everyone likes when you show that you are considering their opinion.

50 Cent many years ago created a website where he would put snippets of his music for his fans to “test” and listen to. They would give him feedback in real time and he would make the adjustments and then come out with the “perfect songs”. When in reality all he did was just adjust the songs to what the listeners wanted.

This is the power of taking feedback and constructive criticism onboard This is again why you shouldn’t take things personally because if you do then you cannot make the necessary adjustments that the ppl want.

#23. D O N ‘ T B E
N E E D Y F O R T H E
S A L E

When someone knows you NEED the sale it repels them.
Nobody likes someone who NEEDS something. You shouldn’t come off desperate for the sale.
Even if you have $0 in your bank and need to make a sale to pay your rent, don’t show the customer this is the case.
Act like you have all the money in the world behind you.
Having an abundance mindset is attractive, others can feel when you truly are abundant.

There are trillions of dollars in the world. You shouldn’t be so desperate for a certain dollar. There are unlimited customers out there and you shouldn’t ever feel like you need 1 customer more than others. This is just your fear of not getting more. You can push super hard for a sale without coming across as needy. You shouldn’t be needy for anything in life, it repels the other person. Even if you want to be business partners with someone, you shouldn’t be showing them that you need them so much.
Play it cool.
If you sound needy then it makes you seem like you’ve never sold anything before. Nobody wants to buy from someone that hasn’t sold before.
Would a chick want to date you if you’ve never been with a girl before? No.
Everyone wants and trusts experience.
I’m not just talking about sales, I’m talking about life. When you’re needy it doesn’t feel genuine. It feels forced and that you want something.

#24. N E V E R   W A S T E
T I M E

There are 24 hours in the day.
16 hours for working.
8 hours sleep.

Every hour you are awake should be about work or progressing your empire. This is the hustler mindset.
Time is very valuable. More valuable than money. Especially as you get richer.

This is why the richest men pay EVERYONE ELSE to do their boring tasks because they place so much importance on their own time and energy.
There is no excuse to not waste time. When you are broke you should work 2 jobs and be learning skills on the side. Not a single minute should be wasted.

Progression gives you the most happiness as a man.
Sending cold emails and nobody responding? well don’t just sit there and do nothing. Analyse what’s wrong with your emails and fix them. Study your competitors.

Whoever is making more money than you is probably doing some things better than you. Record a video answering common questions you receive / create a FAQ section for your product So tired you cannot get out of bed? Then call your business partners or staff and discuss some strategy.
DO SOMETHING.
SOMETHING > nothing

I promise you all the hotels, restaurants, watches, luxury shit doesn’t mean much compared to progression. Progression is the best feeling in the world. Think about it… when were you happiest in your life? After you progressed in something. That’s why people seem to enjoy things when they get good at them. It doesn’t matter what the thing is, if you get good at it then you will like it.

You make Tiktok videos to promote your coffee mugs? And you’ve already made your videos for the day? Well then think about how you can also start a YouTube page and twitter.
There is always more work to do. Always more ways of
promoting yourself. More people you can speak to do improve your businesses
Why do you think winners don’t roll with losers? Because it’s wasting time. When you roll around other rich men you can LEARN something, you aren’t learning shit from a broke boy.
There is always more things to learn. So wasting time is stupid because even if you aren’t directly working on your business you could be learning something new that indirectly helps you succeed.
Some of the richest men in the world say they read 4 hours and broke boys say they don’t have time. You do have time you just waste it.

I’m not saying to read 4 hours a day but my point is that you need to try harder.
You waste time when:
1.overthink about something
2. unnecessary convos on the phone
3. constantly checking social media to see if you got any messages
4. talk to broke boys
5. talk to ugly chicks
You should always be working hard to give yourself reasons to brag.

#25. M A I N  2
T H I N G S I N
B U S I N E S S

Business is just about 2 things:
1. Good product
2. Lots of traffic

If you aren’t making the money you want then 1 of these things is missing. Either your product sucks and nobody wants it.
OR you aren’t getting enough attention / traffic / eyeballs onto your product.
And you must fix this immediately.
First work out which is the problem. But there’s a good chance it’s both of these things you are struggling with. A good product is fixing someone’s problem. Removing pain or giving them pleasure / a good experience.

If you are not getting enough eyeballs on your product then you either have to pay for advertising or get creative. Now a days with social media there are a million ways you can get attention on yourself.
– go on someone’s podcast
– Post entertaining content on social media
– Do a crazy giveaway

#26. S O C I A L  P R O O F S

The reason why it’s so difficult at the start is because you have 0 social proof and therefore, others don’t trust you.
Who are you more likely to buy from? A company with endless social proof or a guy on social media with 3 followers telling you he is the best?
This applies to everything in life. If you DM a chick on IG with 1 million followers and a blue tick there is a very good chance you’re going to get a response.
Anon account with 3 followers? No response.

This is life. If you are selling products online then you must make your profile look as trustworthy and good as possible. You need to establish credibility.
The more authority and credibility you show, the more money you will make.
Why did you buy this eBook? Because you can clearly see that I know what the fuck I am talking about when it comes to making money. Whatever you want to sell think about how you are being perceived online

There are many ways to show social proof:
-reviews from customers – written + video
-show you working with a high-profile customer
-make a video explaining what you are selling showing specific knowledge
-get co-signed by other big people in the space
-show existing customers that are working with you ..

I would literally bring door to door customers to the other persons door to talk to them and show them that we are legit-talk about something a lot – this mainly applies for online businesses. If you talk about a product over and over again it gives it a type of legitimacy because if it wasn’t legit why would they keep talking about it?
I have friends who have crypto discord servers and they make daily YouTube videos helping people and giving them the breakdown on certain NFTs + Cryptos. This builds trust and people WANT to join the discord.

When it comes to selling online, the more content you produce = the more trust you build.
Think about all the celebrities you know. You’ve probably met none of them but you feel like they are your friend / you know them. This is because you have watched so many videos of them.

If you’re a personal trainer you could show your certificates, transformations from clients you’ve worked with, videos explaining the difference between certain exercises / diets. You can also PAY other people in your niche to promote you. You can pay others for Retweets, pay for shoutouts on IG, pay for collabs on YouTube, pay to be on other people’s podcasts.

You can pay for anything in this world. Money talks.
Let’s go back to the previous example – you’re a Personal trainer. If you’re just starting out you might have 100 subscribers on YouTube.
To blow up your channel it is a good idea to collab with another fitness channel in YOUR NICHE. If you’re helping guys lose fat with the Keto diet. Then it is ideal to find another channel who is doing the same thing. Because then you have the same target audience.

When I was selling boilers door to door I would have many tricks up my sleeve to get more sales. One of them is to constantly talk about all the other houses we installed boilers in on THEIR ROAD. And if they asked who I would tell them the exact houses and had pictures on my phone of the boilers and our team installing them.

This would build trust with them and they would know what we were legit. This is something I am always talking about with the guys in my private network (NEW MONEY).
Show social proof and you will instantly increase your sales.

The more social proof you can show then the higher price you can charge. If you’re the best you can charge the most. Imagine you wanted to get boxing lessons. If Floyd Mayweather agreed to train you .. I am sure you would be happy to pay more money for the lessons compared to some regular coach. This applies to EVERY business or thing you could sell. People don’t mind paying more money if you show you are better than your
competitors. Kylie Jenner can SELL anything she wants. Because she has hundreds of millions of followers on IG which is tons of social proof.
You TRUST her because others also follow her.

#27. Y O U R   C U S T O M E R S
A R E   W A I T I N G
F O R  Y O U



You should never be afraid of selling or putting yourself out there. If what you are selling is GOOD then people want it. You are literally doing a disservice to society by not giving people what could help them.
Selling isn’t evil. You have just been brainwashed to believe this because they want people working these shitty jobs. Everything in life is sales.
Most people I talk to are scared of selling because they
are afraid of being rejected. They view as it a sign of failure. You got to change this mindset.

Being rejected is part of the game. For every 1 person who doesn’t want your product there might be 1 person who LOVES IT.
You are going to let all the people who don’t want it stop you from providing it to all the people who do want it?
Stop thinking about the people who will say NO and think of those who will say yes.
The worst thing possible is that someone says NO to you. It’s not that serious.
Get over yourself. There are 8 billion people in the world. A few NOs doesn’t mean anything.
You don’t need that many customers to get rich, you are incorrectly thinking that you have to appeal to everyone. You don’t. Another thing to remember is that EVERY SINGLE BUSINESS faces lots of rejection. The biggest companies in the world get tons of hate and rejection.
There are MILLIONS of people who say “fuck apple” “fuck Starbucks” fuck Nike.
Yet these are all some of the biggest companies int he world. If you’re really that scared of rejection then maybe business isn’t for you.
Imagine if Bezos got discouraged after his 1st rejection…
Imagine if Walt Disney listened to all the criticism … we wouldn’t have Disney.You got to stick to your guts and trust yourself that you will get it right.
Even if you have the best product in the world you will still get a lot of hate which is why you can’t take it personally.
Don’t take it personal because even if you have the best product in the world people will start criticising your personality and say that your wife is ugly.

Jeff Bezos gets slandered because he has dating issues and he arguably has best product service in world so you are never going to escape criticism. It’s part of being a boss. You either deal with the hate of producing and creating things for the world or you deal with the frustration and suffering of working for someone else for pennies.

#28. K N O W Y O U R
P R O D U C T W E L L

You must know your product super well. Should be able to describe the benefits of it instantly with no delays.
When I was doing door to door and stuttered for a couple of seconds it cost me the sale.
Why should they believe in you and your product when you don’t believe in it yourself?
There are always objections in business. So if you can’t answer questions confidently you won’t be able to handle these objections.
Even if you have the best product in the world, it doesn’t really matter if you cannot explain what it does. Because nobody likes buying from someone who cannot confidently articulate themselves.
You turn the complex into the simple.
You can explain it in really simple terms which will make it more appealing.
If you don’t understand it then you will focus on the shitty non-important things.
It’s not just important that you know what your product is and the benefits it provides their customers.
It’s important you know WHO the product is for – target audience and why this is superior to other similar products in the market.
1. What is your product?
2. What does it do?
3. What solution/benefit does it provide to an individual who buys it?
4. Why is there a need for this product?
5. Why is your product superior to those similar to it?
6. What benefits do you offer that other companies with the same or a similar product do not?
7. Who is your target buyer? What is their age, gender, education, income, occupation, and why do they need this product?
8. What problem are you solving for people with this product?

Bonus: H O W T O
D E A L W I T H
I N F L A T I O N

There isn’t any special cure to deal with inflation. The answer is pretty simple
-Make more $
-Don’t keep money in the bank
-Invest your $ into crypto, property, stocks
-Increase your prices

There are different kinds of investments you can make :
-Investing in assets
-Investing in your reputation
But either way you should spend it. Spend all of it if you can. I don’t really believe in having a huge savings account. I have in the past when I didn’t know what to invest in but you should be spending it as quickly as possible. And then make MORE money.
If you’re sat on 200k in the bank… You won’t be very motivated to hustle and get more. You hustle harder when you don’t know where the next meal is coming from Inflation is going to happen regardless if you want it to or not.
Another way to deal with inflation is increase your prices. This is the problem when you work for someone else you can’t control the prices of the company. If you are your own boss you can increase your own prices by a bigger % than the increase in inflation.
Truthfully the best investment you can make is in yourself. If you have skills, good friends and up to date knowledge of the main things happening in the world then you are always going to be ahead of the curve. No point panicking over inflation when it will happen regardless if you want it to or not.
Don’t let the government lie to you-the inflation rate is worse than they say. You need to be in a rush to acquire skills and important friends.
You need to always be growing because inflation is always happening. If your income isn’t going up every single year then you are actually getting poor.

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